January 20, 2010
A solid lead generation strategy is a must have for any business.
If you want to generate more leads from your existing webpage there are millions of potential levers you can pull to increase lead flow. While a lead is a lead, it is always important to generate a quality lead.
Time and time again marketers are seeing huge gains by re-working their webpages to ensure their value proposition is concise. Want better leads? Make your landing pages more concise. Visitors don’t have time to figure out what you are offering.
Feel free to browse our other tips on lead generation in a segment we call “Lead Generation 101”.
July 16, 2009
Business consulting has taken a shift in today’s world.
Every business needs a unique solution in order to grow and flourish in the fast paced marketplace we find ourselves in. What does your business need to succeed, or take the next step in your market?
Is it an increase in your online revenue? A new sales strategy, or slick marketing plan?
Search Engine Optimization didn’t cross most CEO’s minds before 1995.
A marketing plan for search engines & social media never used to be an equation in business. Search marketing is now fast becoming less of a competitive advantage, and more of a necessity.
Creating a sound business strategy is as important as ever.
The vast power of the Internet has made it easier than ever to bring a product or service into the public’s eye. With that comes an increasing need to be creative. To think outside the box. To stretch the limits of your business.
June 8, 2009
Lead Generation Tip # 009- Be the Lead
Whenever possible, try to put yourself in your prospective customer’s shoes.
Is your lead form too intrusive? Is it easy to use? Visually appealing?
Awareness – Customer notices & clicks your ad
Interest- Customer likes your presentation or web page
Desire- Customer wants your product
Action- Customer buys your product
Building a customer centric sales funnel will help you generate higher quality leads, and close more of them.
June 1, 2009
The bottom line is…
Lead generation grows businesses.
Anyone else looking for quality leads to give to their sales staff?
Everyone in the Tech Marketers office understands the value of quality lead generation. We’ve decided to share our vast lead generation experience through a segment we’ve called Lead Generation 101.
Enjoy! New lead generation tips posted weekly.