Facebook Ads

January 5, 2011

Let’s face it, Facebook is all the rage right now. And for good reason.
Mark Zuckerberg and his team have created an extremely compelling product. If you are looking to utilize Facebook for business, you should check out:

Portland Design & Advertising – Portland Design Company

Are you using Facebook to help grow your business?


Twitter Fails

October 20, 2009

Even Though Twitter Fails… It Is Still a Revolutionary Business.

If you haven’t already seen the Twitter Fail Whale… well now you have. Even the social media giant Twitter fails occasionally.

Wouldn’t it be great to succeed 100% of the time? Even the best businesses fail. What makes them a truly great entity, is they not only make up for the failures, but they continue to improve and grow.

Don’t Be Afraid To Fail

I wouldn’t necessarily embrace failure with open arms, but there is no greater learning/growing opportunity than a failure. It stings, but it makes you stronger. Think of it as an intense workout. You’re sore the next few days, but even stronger when you recover.

If You’re Not Failing, You’re Not Trying To Improve

With a growth rate like Twitter has experienced lately it is no surprise that their servers may overload from time to time. Twitter is continuing to push the envelope of what it is, and what it can be. By adding and testing new and exciting features they are setting themselves up for potential failure, and also great success.

Google Goes Social

August 13, 2009

Google eyes a piece of the social network pie with iGoogle.

Google LogoAmidst a search engine overhaul and talks of Facebook’s aim at Twitter, Google (GOOG) is attempting to expand their already gigantic family of web experiences. By adding social gadgets to iGoogle, you can have the social features and functions of some of your favorite networks right on your homepage.

Will Google’s new social initiative get any traction?

Hear about it straight from Google.
“First, we’re excited to introduce social gadgets for iGoogle. Social gadgets let you share, collaborate and play games with your friends on top of all the things you can already do on your homepage. The 19 social gadgets we’re debuting today offer many new ways to make your homepage more useful and fun. If you’re a gaming fanatic, compete with others in Who has the biggest brain? or challenge your fellow Chess or Scrabble enthusiasts to a quick match. Stay tuned in to the latest buzz with media-sharing gadgets from NPR, The Huffington Post, and YouTube. To manage your day-to-day more efficiently, check things off alongside your friends with the social To-Do list gadget.”

Social Media In Business

August 4, 2009

Social Media Is a Necessary Avenue for Your Business

Social Media MarketingThe world of business is changing. Social media is forcing marketers to do a little less talking, and a whole lot more listening. The beauty of this is businesses are able to get real time feedback on their products and services through Twitter, Facebook, LinkedIn & other social media sites.

Here are Five Reasons Why Your Business Should Use Social Media:

1. Your competitors already are
2. To acquire new customers
3. To find out what current customers really want
4. To respond to customer concerns instantly
5. To manage your online reputation & build brand loyalty

New Look for Twitter

July 29, 2009

Twitter has a new homepage.

It’s true. Twitter is starting what looks like a brand overhaul with a new look to Twitter.comTwitter New Look of Homepage

Twitter users may see a new interface soon.

Once logged in to Twitter, everything looks the same as it has in recent history. How would you change the current Twitter interface if you could? More functionality? A different look?
Other Marketing, Business & Sales Articles

Using Twitter Effectively– There is a Right & Wrong Way To Market on Twitter
3 Twitter Marketing TipsStart Using Twitter Better Than the Rest
Build Your Twitter Audience- Some Proven Methods to Increase Your Twitter Following
Social Media Marketing + Twitter = ❤ – Twitter Works Even When You Don’t

    Using Twitter Effectively

    July 23, 2009

    There is a right and wrong way to market your business on Twitter.

    Twitter LogoOne exciting thing about Internet Marketing is there are always new avenues for your business that spring up among the masses. Initially brushed aside as “just another status message” Twitter is turning marketers worldwide into believers. Twitter is the social network of the now, and the future.

    Here are 5 Tips for Using Twitter Effectively.

    1- Post Quality Tweets- Nobody wants to read junk. Make sure your posts are relevant to your industry, thought provoking, or insightful.

    2- Link Your Tweets to a Blog- Write a blog that expands on your 140 character Tweet, and link to it. If people like what you have to say, they will start listening.

    3- Tweet More Than the Rest- A recent study reports the average Twitter user posts 1 Tweet per day. Stand out from the rest by posting more often.

    4- Don’t Spam- People are hit with enough spam already. If you want your Tweets to have an impact, make them meaningful, not spammy.

    5- Set Benchmarks- Set a realistic minimum for the number of clicks you want per Tweet. If you don’t hit your goal, re-tweet it. You never know who will be on Twitter, and when.

    3 Twitter Marketing TipsStart Using Twitter More Effectively
    Build Your Twitter Audience- Some Proven Methods to Increase Your Twitter Following
    Social Media Marketing + Twitter = ❤ – Twitter Works Even When You Don’t

    Build Your Twitter Audience

    July 19, 2009

    Marketing With Twitter Takes Strategy, and Time.

    There is a lot to be said for having a Twitter following that is engaged in your message. Sure you can search through Twitter and add people at random, but will they actually read your Tweets, or Click Through to your pages?

    A great way to grow your Twitter following organically is to strategically add people in your industry.

    Twitter Marketing

    Make Sure You Are Effectively Promoting Your Twitter Page.

    You’ll want to make it as easy for everyone as you can. Place a link to your Twitter page above the fold, and as close to the top of your page as possible.

    Twitter Counter is a tool that will display a count of your total Twitter followers. If you are fortunate enough to have a decent amount of followers already, it will build your credibility and persuade others to follow you.

    Marketing Twitter Page