Lead Generation

May 22, 2009

Tip #007 – Time Is Not On Your Side

You have an everage of 7 seconds to pursuade your visitor that they have landed on the correct site to fill their current need or inquiry.

How can you help your visitor make the right decision?

Relevant Headlines – Allows your visitor to know what each content block will discuss

Skim-worthy Text – Bold key words, or adding lists makes your copy more appealing

Concise Call to Action – How do expect to get the sale, if you don’t ask for it?


Importance of a User Centric Web Site

May 19, 2009

Want to make it easier on your customer? Build your website around them. Anticipate their needs, give them a good experience, or something to talk about and your brand will win.

According to a survey recently conducted by MTV Networks, the Internet makes choosing which brand to purchase easier.

Television makes the brand appear reputable in all countries surveyed.

Online Marketing versus Television